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What Marketers Should Look for in IT Solutions

What Marketers Should Look for in IT Solutions

Marketers have a lot on their plate—especially those who are running a full-service marketing agency. These industry professionals are often consumed with many tasks at once—gathering reports, submitting proposals, creating campaign strategies and original content, etc. 

To marketers, the most important piece of their role is making sure their clients are satisfied and happy. The last thing they need to add to their plate is IT management solutions. Even a “jack of all trades” shouldn’t manage it all because IT support is truly meant to be handled by the experts. 

Outsourcing your IT needs to an MSP (Managed Service Provider) not only helps reduce administrative stress but also opens up the opportunity to leverage a team with a diverse array of IT experiences. With so many MSPs out there, it can be difficult to find the one that is right for your business. Here are some pointers you can note when searching for an MSP to partner with. 

Remote Monitor Networking & Proper Maintenance 

In today’s work climate, so many agencies are shifting to a hybrid schedule or even going fully remote. Therefore, when searching for the right MSP for your business, consider one that offers remote network monitoring and reporting. That way, when technology acts up, highly trained techs can assist you with basic computer troubleshooting, IT security concerns, and any other technical troubles that may come your way.

An IT provider can prove to be an invaluable resource, especially if you don’t have an internal IT department to ensure your information technology is up to snuff. With remote network management and monitoring (RNMM) tools, your systems can be monitored, and issues like hardware failures can be predicted and proactively mitigated. As a result, you can avoid significant issues plus the consequences of the associated downtime. 

For a fraction of what it would cost to maintain an internal IT department, you could receive all the benefits of RNMM and only have to pay a monthly fee. This could potentially free up considerable capital to be invested elsewhere in the business, allowing you to promote your business while you preserve it.

Cloud Hosting & Server Migrations

Have you heard about the benefits of the cloud? Proper cloud hosting supports scalable solutions for your business while adhering to ever-changing compliance standards. More so, through cloud hosting, MSPs can assist with physical-to-cloud server migrations as well as cloud backup solutions.

Having an effective backup solution is the difference between an hour of downtime to restore lost data or permanently losing years of stored files and client history. Whether you experience a disaster, a server failure, or a corrupted file, it’s good to know your data can be restored with a simple call to our help desk. At Exact IT Consulting, in addition to our cloud (offsite) backup solutions, we can also provide local (onsite) backup solutions.

Moving your applications or databases to a managed cloud can deliver flexibility and scalability by reducing costs, increasing agility, and freeing up your staff resources. At Exact IT Consulting, we will ensure your data gets moved completely and intact while preserving your local presence throughout the process.

A Sound Cybersecurity Plan

For marketers and agency professionals, client confidentiality is a huge priority. Despite how great your services and deliverables may be, one security breach can destroy the entire reputation you’ve built for your business. That’s why you should scout out an MSP that can help prevent data disasters—like a security breach—from happening, in addition to developing a disaster recovery plan.

Preventative measures are everything when it comes to cybersecurity. When searching for an MSP partner, prioritize one that offers ransomware training and email phishing training & analysis tools to educate your team on the risks and dangers of cybercrime.

A Single Point of Contact with 24/7 IT Support 

Instead of hiring an in-house IT resource to solve your issues, hire an MSP company that will have your back at any hour of the day. We all know that disasters aren’t limited between the hours of 9 AM to 5 PM, so why wouldn’t you want 24-hour IT support?

The beauty of hiring an MSP partner is that you gain access to an entire team of IT experts. Instead of relying on an internal IT department that clocks out at the end of the business day, you can breathe easy knowing help desk heroes are only a call or email away, ready to assist you in a variety of areas.

Invest in Long-Term IT Solutions with Exact IT

At Exact IT Consulting, we tailor our services to meet the unique needs of the marketing and creative industry—so our clients can continue to create marketing solutions without the hassle of troubleshooting IT issues.

Instead of acting as a tech “vendor” to our clients, Exact IT is a true partner in implementing new and improved IT approaches. Our comprehensive suite of proactive and innovative technology solutions can help you make strategic, long-term IT decisions.

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